Creating the best possible version of yourself

Role-based Management System version (3.0)


Embarking on my journey towards greater effectiveness/ impact and trying to do “more with less,” I eagerly embraced David Allen’s renowned Getting Things Done method. This approach injected much-needed structure and order into my daily tasks, empowering me to seamlessly manage everything from setting goals to achieving tangible results (v1.0). I even attempted to build the GTD system based on David Allen’s drawing, here. As my career progressed, I recognized the importance of not just delivering outcomes but also adding significant value to my work with these outcomes (v2.0). I delved into the realm of value-driven productivity.


Over the past year, I’ve been on an exciting path of evolution, refining my “management” system to embrace a role-based approach that extends to both my professional and personal spheres (v3.0). I have updated and explained all posts and downloads for the role-based system below.

This upgrade has become imperative due to the dynamic changes in my work landscape, especially in the wake of the pandemic. With an influx of emails, virtual meetings via MS Teams/ Zoom, improved functionality in the apps I use, and a myriad of other inputs vying for my attention, it became evident that achieving work-life balance was more crucial than ever before. Another, more fundamental, reason to upgrade was the awareness that my personal identity was too much related to the performance on My Work, realising more than ever that my identity should be more than My Work alone.

I use OmniFocus (Tasks), Drafts (Notes) , Fantastical (Calendar) and DevonThink (Reference material) for enabling apps however the same system can be setup in Reminders/ Apple notes/ Calendar/ Files, or Things or MS ToDo/ MS Planner/ OneNote/ OneDrive if you are not in a Apple ecosystem.

The setup can be perceived as complex and cumbersome to maintain, which is not. It is the outcome of 13 years of evolution and still growing (more complex) automation possibilities. It takes me 30 minutes per day for maintaining (Reveille) and 5 minutes for Day closing, an investment worthwhile.

Below the overview of the redesign/ updates, you will find a further, I hope compelling, explanation of what a role-based system is for me. As written before adjust it to your IT environment if you are using other OS and apps.

Driven by my aspiration to 1) reclaim the equilibrium between my professional commitments and personal life and 2) steer toward my aspired identity, I found inspiration in the insights shared by David Sparks, a longstanding influencer in the productivity sphere. I am a big fan of MacSparky and have been following him for years now. He published the Productivity Field Guide, which you can find here. His groundbreaking Productivity Field Guide served as a catalyst for me to revamp my management system to version 3.0, a journey that was already underway but was given more direction by the philosophy behind the Productivity Field Guide.

Roles (v3.0) versus Areas of Responsibilities (v1.0)

There is a difference between “roles in life” and “areas of responsibility” (GTD concept) in what you will do to achieve “the best version of yourself”.

In essence, roles describe who you are or the position you hold, while responsibilities describe what you must do within that role. Roles and responsibilities, while interconnected, have distinct meanings and applications in life:

  1. ⁠Roles:
    ⁠• ⁠Definition: Roles refer to the positions or functions a person occupies in different contexts of life, such as family, work, community, and social circles.
    ⁠• ⁠Examples: Being a parent, a manager, a friend, a student, or a volunteer.
    ⁠• ⁠Nature: Roles often come with an inherent set of behaviors, expectations, and norms. They define how an individual is perceived and how they should act in a given context.
  2. ⁠Responsibilities:
    ⁠• ⁠Definition: Responsibilities are the specific tasks or duties associated with a role. They are the obligations that one must fulfill as part of their role.
    ⁠• ⁠Examples: For a parent, responsibilities might include providing food, education, and emotional support to their children. For a manager, responsibilities might involve overseeing projects, mentoring employees, and meeting business goals.
    ⁠• ⁠Nature: Responsibilities are actionable and concrete. They are the actual activities or duties that one must perform to effectively fulfill a role.

The aspiration for fulfilling roles in personal and business life’s will give you other (probably) more fulfilling actions then doing your duties alone.

Roles -> responsibilities-> projects/ initiatives -> tasks.

There is nothing wrong with focussing on responsibilities alone however my aspiration transferred to becoming “the best possible version of myself” which is for me beyond doing my duties alone.

At the heart of role-based productivity lies the profound concept of prioritizing actions that truly matter across all facets of life. It’s a deeply personal and sometimes intricate journey of self-discovery, reminiscent of the experiences shared by as luminaries like David Sparks. This journey mirrors the timeless quest for excellence, as already articulated by Aristotle in his Nicomachean Ethics, blending ancient wisdom with modern techniques and tools. How great is this?!

Roles with aspirations

I present the various roles that shape my life. I recognize that these roles may not universally apply, as each person’s journey of self-discovery is unique and deeply personal.

For every role, I’ve meticulously crafted aspirations—a process that unfolded over several months and continues to evolve through regular reviews. From these aspirations, I distill concrete goals, projects, and checklists, serving as the navigational tools guiding me toward fulfillment in each role.

While my blogs may not provide a blueprint for defining your roles and aspirations, they can serve as a wellspring of inspiration for shaping your approach to work and guiding you toward your aspirations. With meticulous attention to detail, I’ve updated not just my “management system” but also all associated blogs, scripts, shortcuts, macros, and videos, ensuring they reflect the latest enhancements and insights.

Unlock your holistic productivity with a role-based organization powered by a trusted system. Gain effortless clarity on your journey to fulfilling your desired roles, seamlessly planning and executing tasks.

Is it too good to be true? No, it is not; I am experiencing much more fulfillment and calmness. Experience the satisfaction of visualizing your last week’s progress with a sleek graph showcasing the past 7 days of your life:

The hard facts over last week:

  • On Routines/ habits (🤙), I have spent much more time than planned -> need to simplify and being more disciplined;
  • I did not plan or realize anything in my role as Husband (👰) and Father (👨‍👦‍👦), which is not okay -> I have to make up for this;
  • I am behind plan on Friends (🙋) and Reliable Human (🙏) -> I need to finish this blog update;
  • I am okay with planning and realization on Professional Human (🧑‍💼) and my Work (👊);
  • I was not so good at planning myself last week!

I hope you can appreciate the enhancements and I encourage you to find inspiration for your own “management” system supporting your specific journey “to become the best possible version of yourself”, beyond doing your duties.

Why Purpose is the key to future-proof leadership

Last week, I attended a session at Boer & Croon, where Gaby Vreeken, as Senior Challenger, challenged us to think more deeply about the importance of Purpose for an organization. And yes, he challenged me personally to articulate its significance further. His insights gave me plenty to reflect on, so I wrote down my thoughts to continue the challenge.

More and more professionals ask themselves: Why should I work for this company? What do we contribute to the world? For Millennials and Gen Z, Purpose is not just a buzzword—it’s a non-negotiable. Working without meaning feels like a hollow transaction.

Two Striking Examples Show How to Do It—And How Not to Do It

✅ Unilever under Paul Polman

When Polman became CEO, he positioned Unilever as a leader in sustainability. The Sustainable Living Plan was not a PR stunt but a strategic choice: lower CO2 emissions, fair wages, and sustainable growth. What happened?

  • ✔️ Increased profits
  • ✔️ Engaged employees
  • ✔️ A strong employer brand

When he took office, Unilever’s stock price was €18.97. Under his leadership, it rose to €47.71, a 151% increase.

❌ Trump, Musk, and the Absence of Purpose

Donald Trump built a business empire without a clear Purpose beyond profit and power. While Tesla was born with a clear purpose, its current leadership seems to be tearing everything down with a chainsaw. What are the results?

  • ❌ Brand decline
  • ❌ A 47% stock value drop
  • ❌ Lawsuits and loss of loyalty

Without a deeper meaning, it’s hard to retain long-term value.

Power vs. Values: The Difference Between the US and Europe

Trump’s business and transactional political style reveal a fundamental truth: The US is increasingly structured around “power and force”—similar to classic hierarchies and even authoritarian regimes. Europe, and particularly the Netherlands, operates very differently. Here, the emphasis is on a “values-driven society”:

  • 🌱 Long-term thinking and consensus-building (polder model)
  • ♻️ Sustainability and social responsibility
  • ⚖️ Balance between economy and society

This difference in structural order shapes how companies operate and how Purpose is experienced. In Europe, a company without societal engagement is not future-proof.

Family Businesses: The Ultimate Purpose-Driven Organizations

Most family businesses have understood this principle for generations. They don’t think in quarters but in decades. Their core values are deeply embedded in the company’s DNA and often revolve around:

  • ✅ Sustainability
  • ✅ Social responsibility
  • ✅ Long-term success

📌 Think of companies like Heineken, Cargill, or Bosch, which don’t prioritize short-term profits but rather continuity and legacy. This makes them attractive to customers, employees, and investors alike.

Purpose and Systems Theory: A Deeper Layer

Purpose is not just a strategic concept but also a systemic principle. Bert Hellinger’s Systems Theory shows that organizations—like families—operate according to certain ordering principles. I have seen systemic issues at many companies where I have provided support.

⚖️ Three Systemic Laws That Reinforce the Importance of Purpose:

1️⃣ Belonging – Everyone in an organization must feel connected to its Purpose. When employees don’t resonate with the mission, resistance and turnover increase.

2️⃣ Order – Purpose acts as the guiding structure within an organization, defining its value for customers. Without a clear Purpose, chaos, strategic drift, and customer neglect (who should always come first) arise.

3️⃣ Balance in Giving and Receiving – Companies that only take (profit maximization without social responsibility) fall out of balance. This leads to lawsuits, reputational damage, and customer and stakeholder loyalty loss.

Family businesses intuitively follow these principles

  • ✔️ They maintain a strong connection to the founder’s values.
  • ✔️ They respect hierarchy and long-term structures.
  • ✔️ They strive for a balance between profit and social impact.

What Does This Mean for Companies and Leaders?

  • 💡 Purpose is not a luxury but essential for attracting and retaining talent and customers.
  • 🎯 Millennials and Gen Z are the future—companies without a clear Purpose will struggle to engage them.
  • 📈 Family businesses show that long-term thinking leads to stable growth and loyalty.
  • 🔍 Transparency and authenticity are crucial—Purpose must be genuinely lived, not just communicated.
  • 🏗️ Purpose is not just marketing; it is a systemic principle that keeps organizations healthy and resilient.
  • 🌍 Europe’s values-driven approach is the future—companies, organizations, and political systems that cling to pure power games will lose.

What do you think? Should more companies learn from family businesses and systems thinking? Or is Purpose overrated? I’d love to hear your thoughts in the comments! 👇